Award-Winning Career (28 yrs) in Enterprise Technologies, Targeted Marketing, UX, Ecommerce, Web Development.
CAREER HIGHLIGHTS
Career Passions
Personalized user experiences (UX), innovations in mobile, targeted ecommerce marketing, artificial intelligence (A.I.), VR.
Startup CEO
SocialSimple: Ecommerce startup delivering personalized user experiences (UX) and targeted marketing via social media data and artificial intelligence (A.I.) algorithms. Acquired by NBC.
Experienced CTO
Chief Technology (CTO) team leadership and technology consulting to agencies (10+), startups (20+), and SMBs (30+).
Agency Executive
Managed client portfolios of client projects (100+ clients), the technology/design team, and the processes and procedures.
Corporate Executive
Executive leadership of departments, budgets, and teams. Improved project efficiencies, reduced costs, improved technology processes, and the online user experiences (UX).
Certified PMP
Managed/worked on 350+ projects (corporate, startup, agency). Strongly embrace the PMP mantra: “On-Time, On-Budget.”
Chief Architect
Verizon: Managed “Enterprise 2.0” corporate initiatives and projects to improve the user experience (UX) and technologies.
Award-Winning Engineer
Miva Merchant: Industry leading ecommerce platform (B2C) used by Honeywell, eBay, PayPal, Foursquare, Dell, Taylor Swift, Nautica, etc. ― (500,000+ installations, ~2% market share).
CAREER EXPERIENCE
CHIEF TECHNOLOGY OFFICER (CTO)
Ideablue, LLC (freelance consultant) / 2013 – Present
Philadelphia, PA New York, NY
AI-driven digital marketing and hands-on CTO consultant to corporations, agencies, startups, SMB on enterprise technologies, ecommerce, targeted marketing, VR, SEO, web development, social media, online branding, and best practice project management.
Clients (partial list): Bitewell.com, Comcast, Cox, WalMart, Ecolab, Pizza Hut, Microsoft, Hewlett Packard, PwC, TheMighty.com, TheWrap.com, Impact Networking, and more.
CHIEF TECHNOLOGY OFFICER (CTO) & Agency Partner
Adoptive (brand marketing agency) / 2011 – 2013
New York, NY
Agency Partner and CTO providing strategic leadership to clients in technology, mobile, marketing, digital/social media, and industry insight into the latest trends.
CHIEF ARCHITECT, Enterprise Technologies
Verizon Communications (corporate) / 2010 – 2011 (1yr contract)
Boston, MA
Recommendations to C-level executives on strategies for technology initiatives, web development, user experiences. Managed “Enterprise 2.0” strategies. Verizon is a $106 billion/year company, Forbes #13 ‘Largest US Companies’ (270k employees).
Startup Co-Founder & CEO/CTO
SocialSimple, LLC (ecommerce marketing startup) / 2008 – 2010
San Diego, CA
Successful startup (VC funded) in personalized ecommerce user experiences (UX) and ecommerce targeted marketing via social graph data analytics, data mining algorithms, API web services, artificial intelligence (AI). Company acquired by NBC (2010).
DIRECTOR, Global Web Solutions
Hitachi, Ltd. (corporate)
San Diego, CA / San Francisco, CA
Established an executive sponsored department to lead and unify all enterprise web systems and web technology standards/processes. Managed a team of 70. Hitachi is a $112 billion/yr company, Forbes #35 ‘Largest Global Companies’ (400k employees).
DIRECTOR, Web Development & Creative
Interactivate, Inc. (digital marketing agency)
San Diego, CA
Led and managed interactive media, user experience (UX), and web development teams/projects. Portfolio of 100+ clients. San Diego’s largest digital agency.
SR. MANAGER, Web Development & Creative
Modern Postcard (print marketing agency)
San Diego CA
Managed engineering and creative staff and client projects. My department alone generated 50% of company revenue ($20+ million/year in online sales). Modern Postcard is a $40 million/yr direct mail and print marketing agency.
SR. MANAGER, Web Development & Marketing
ViaSat, Inc. (corporate)
San Diego CA
Established and managed new Web and Marketing departments from the ground up. Managed portfolio of 100+ applications / websites. ViaSat is a $1.1 billion/yr telecommunications company (2,900+ employees).
LEAD ENGINEER & Product Evangelist
Miva, Inc. (ecommerce SMB)
San Diego, CA
Award-winning Lead Engineer of an industry leading ecommerce platform “Miva Merchant” and the SDK. Redesigned software API from the ground up. Used by Honeywell, eBay, PayPal, Foursquare, Dell, Taylor Swift, Nautica, Network Solutions.
PROFESSIONAL EDUCATION
- San Diego Mesa College, Mechanical Engineering / 1992 – 1996
- U.C.S.D, Project Management Certification (PMP) / 2008 – 2009
CAREER PROJECTS (partial list)
- OLEN A.I. (startup) – targeted marketing engine via self-coded artificial intelligence algorithms.
- Comcast (corporate) – corporate B2B web apps.
- Ecolab (corporate) – enterprise ecommerce, B2B.
- Cox BLUE (corporate) – corporate web marketing.
- Impact (digital agency) – client services, marketing.
- Pizza Hut (corporate) – enterprise API, mobile apps.
- Hewlett-Packard (corporate) – enterprise architecture.
- Qualcomm (corporate) – mobile apps API/web services.
- WalMart (corporate) – brand strategies (clothing).
- CleanPlates.com (startup) – blog redesign.
- ATN Trading (smb) – synchronized ecommerce.
- Miva Merchant (smb) – lead engineer, enterprise ecommerce platform (B2C).
- SocialSimple (ecommerce startup) – enterprise ecommerce targeted marketing engine and web portal.
- Adoptive (brand agency) – client management, marketing.
- Razorfish (digital agency) – Facebook marketing apps.
- Modern Postcard (print agency) – marketing, engineering.
- Hitachi (corporate) – enterprise customer portals.
- PwC (corporate) – corporate enterprise engineering.
- Verizon (corporate) – corporate enterprise UX initiatives.
- Macy’s (corporate) – corporate brand management.
- Uppertag (startup) – real-time recommendation engine via user’s social graph (social media).
- ViaSat (corporate) – marketing, enterprise web apps. Bundoo.com – parenting advice platform.
- ViewBug.com (startup) – photo sharing portal.
CTO Consultant: CoxBLUE.com (corporate marketing), Bitewell.com (health app), TheMighty.com (health community), TheWrap.com (entertainment magazine), GoEnnounce.com (education startup), Rollerr (video streaming startup), GoDeed.today (volunteering app).